Category: Product

Businesses with teams dedicated to supporting customer queries experience high call volumes, such as 20-50 interactions per day (Source: Bright Pattern). Since human support teams are generally overloaded with these queries, customers spend a lot of time waiting for their calls to be answered.  As you can imagine, this scenario would make any customer frustrated. Additionally, the…

Many companies struggle with streamlining operations because employees have to hunt down details stored across multiple data systems. As you can imagine, employees (like sales reps or service agents) will take longer to respond to customers, as working in this way with data is super inefficient. Additionally, this can lead to varying experiences delivered to customers.  We…

One of the most popular questions we have seen floating around the web is, “Does Agentforce Require Data Cloud?” We know that this topic is super important to businesses who have Agentforce for developers and admins to maintain.  So, let’s dive in and answer this burning question! Do You Need “Data Cloud” for Agentforce? Technically, you don’t…

Do you remember our series: An Agentforce Explanation? If you haven’t, we suggest taking a look at our Overview of Agentforce in the string of posts before diving into this article. It will prepare you for the next enhanced version released by Salesforce: Agentforce 2.0! Let’s get started! What is Agentforce 2.0? The next generation of artificial…

Gone are the days of manually processing data. No one gets excited about cleaning, verifying, and cross-checking that customer details are correct across multiple systems. It’s a time-consuming activity that wastes employee creativity.  Thankfully, we have access to software solutions, like Data Cloud. It’s a Salesforce platform collecting and unifying customer data for the most trusted information…

Salesforce is the world’s leading customer relationship management (CRM) platform, so it’s no wonder their two Artificial Intelligence (AI) solutions are a buzz in 2025.  But how do you know which system suits your business needs and delivers the best return on investment? Join us in the article below to figure out which one will be your…

As the one of the goal’s of marketing professionals is to boost an organization’s presence in a sector, they create and deliver campaigns to catch the attention of new and existing customers. These campaigns can be delivered via: If you want to find out how to create better marketing campaigns faster using Artificial Intelligence (AI) technology, join…

On November 20, 2024 Salesforce announced the launch of its Agentforce Testing Center. It’s an Artificial Intelligence (AI) Agent Lifecycle Management tool designed for automated testing processes.  To find out more about this tool that supports the maintenance of your autonomous AI agents, join us in the article below. Before we get started, you might want to…

The global field service management market is predicted to be at $29.9 billion in 2031, with a compound annual growth (CAGR) of 19.2% spanning the years 2022 to 2031. If we take a look at 2021 alone, just a few years ago the market value was sitting at $5.2 billion.   (Source: SightCall) As we can see, this…

Connecting with leads and customers is a big part of a sales agent’s role. According to Brevet, a sales consulting and training firm, it takes at least eight calls to reach a lead. Although this activity is hard, it’s essential for building long-lasting relationships and making sales. However, figuring out which leads are ready to purchase products…