The Ultimate Guide to Salesforce Industry Clouds
Masterful Salesforce Scribe with an eye for detail
What are Salesforce Industry Clouds?
Salesforce Industry Cloud, which is sometimes known as industry vertical solutions, is a collection of cloud-based tools and solutions that are customized for particular industries such as healthcare, financial services, retail, and manufacturing. These industry clouds for Salesforce were introduced in 2020 when the President and Chief Product Officer, David Schmaier, said the following: “In my more than 30 years in technology, I’ve never seen digital transformation happen faster than it is today. Digital projects that were planned for years now need to happen in weeks and months … Businesses in every industry need to digitally transform with speed, flexibility and scale to keep up with changing times and customer demands, and we are proud to offer a breadth of industry cloud solutions to help customers get back on track quickly.“
Each Industry Cloud typically offers pre-built applications, best practices, templates, workflows, and data models that are designed with the specific requirements of a particular industry in mind. These solutions are built on the core capabilities of Salesforce’s Customer 360 platform and include CRM (Customer Relationship Management), marketing automation, sales automation, service management, and analytics. They are customized and optimized for the specific demands of a specific industry. Salesforce Industry Cloud aims to fast-track the digital transformation within different industries by providing tailored solutions that can enhance customer experiences, streamline operations, and improve overall business efficiency.
Salesforce offers the following specific industry solutions:
This industry list covers the solutions that Salesforce Clouds offers.
Salesforce customers by industry
Here are some examples of Salesforce customers per industry:
| Financial Services Cloud | Bank of America American Express UBS Santander |
| Healthcare and Life Sciences Cloud | Pfizer Centene Corporation Philips NuVasive |
| Manufacturing Cloud | Toyota 3M Haier Jabil |
| Consumer Goods Cloud | Adidas Unilever The Coca-Cola Company L’Oreal |
| Communications Cloud | AT&T Verizon Comcast Charter Communications |
| Government Cloud | United States Postal Service (USPS) State of Colorado City of Boston California Department of Motor Vehicles |
| Nonprofit Cloud | American Red Cross Teach For America The Nature Conservancy |
| Retail Cloud | Amazon Walmart Costco Target |
| Energy and Utilities Cloud | ENGIE Duke Energy PG&E Enel |
| Media Cloud | T-Mobile Spotify The New York Times 21st Century Fox |
| Automotive Cloud | General Motors Audi Harley-Davidson McLaren Automotive |
| Travel, Transportation and Hospitality Cloud | Marriott International Airbnb Expedia Group Delta Air Lines |
| Education Cloud | University of Miami University of Texas Arizona State University K-12 School Districts |
| Professional Services Cloud | IBM Accenture Deloitte KPMG |
| Technology Cloud | Apple Cisco Systems IBM Microsoft |
| Construction Cloud | Balfour Beatty AECOM Turner Construction Skanska |
Customize the Industry picklist field values in Salesforce
You can customize the Industry picklist on standard Salesforce objects such as Accounts and Leads to suit your business needs. Just go to Setup > Object Manager > Account > Fields & Relationships > Industry.
Scroll down to the list under Industry Picklist Values. If the industry you need is not in the list, you can add it by clicking the New button and typing an industry name in the field. Don’t forget to Save.
You can also edit, delete, or deactivate an industry.
Salesforce Industry Document Generation
To create industry-specific documents, such as contracts, proposals, and reports, within Salesforce’s Industry Cloud offerings, you can use Titan’s Document Generation tool. This tool seamlessly integrates with Salesforce for any industry and is currently rated the highest on the Salesforce AppExchange. With Titan, you can easily create documents in Microsoft Word or Excel and include any field from any object or report in Salesforce in any format.
With Titan, it is possible to automate documents directly from Salesforce, and all documents are 100% secure and compliant with HIPAA, SOC 2, ISO, GDPR, and other regulations. The dynamic documents feature offered by Titan can be used for almost any use case. For instance, it can simplify complex document flows between patients, doctors, and healthcare providers. It can also manage the seamless document creation and management flows between customers, employees, partners, and vendors in the finance industry. Moreover, Titan can simplify document generation and management between students, educators, and partners for better educational experiences. Lastly, Titan can be used to optimize document creation and management flows between customers, employees, and business partners.
As an added benefit, you can sign, seal, and deliver agreements in minutes, with everything tracked from Salesforce using Titan’s no-code eSignature solution. And if you need to check, edit, and comment on any contract while tracking every step in Salesforce, you can do that with Titan’s Contract Lifecycle Management product.
You need Titan to digitally transform fast, with the utmost flexibility and scale, to stay ahead of changing times and customer demands.
If industry giants such as Intel, Deloit, IBM, NBC, and Unicef trust Titan, shouldn’t you?
We hope to see you soon!
Disclaimer: The comparisons listed in this article are based on information provided by the companies online and online reviews from users. If you found a mistake, please contact us.
