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Community Portal from Salesforce

5 min read
Salesforce Scribe
Emily Anderson

Experienced wordsmith, with a keen eye for best of breed Salesforce experiences.

Updated: Sep 26th, 2023

Businesses that want to interact and collaborate with their customers, employees, and partners online are the entities that create Salesforce Community Portals. If you want to know more about a Salesforce Community, its benefits, and when to use it, you have made it to the right article.

Build Community Portals
Build Community Portals

Salesforce Community Portal Benefits

Let’s start with some of the benefits you can obtain from launching a Salesforce Community Portal with Titan Web.

Enhance Customer Engagement

Organizations use their Salesforce Community Portals to connect directly with their customers and enhance engagement.

When businesses interact with their customers by providing answers to questions or just general feedback, they build stronger relationships. Interacting with customers through a Salesforce Community Portal helps to improve customer satisfaction levels regarding your products and services, which results in brand loyalty.

Provide Self-Service Support Options to Customers

Next up on the list of benefits you can receive from a Salesforce Community Portal is that you get to help your customers without engaging with them directly.

You can help them by displaying frequently asked questions or documentation on troubleshooting your products and services on your Salesforce Community Portal. This allows them to answer their own queries with a self-service option.

Customers can access this content 24/7 to resolve any issues they might be experiencing with your business offering immediately. This benefit helps your business scale while reducing work pressure on your support teams. A Salesforce Community Portal can help you reduce business costs and close customer queries faster.

Self-service Options

Boost Collaboration Efforts with your Partners

A Salesforce Community Portal is also an opportunity to collaborate with your partners. For example, you can let your partners access information on your Salesforce Community Portal to share commonly used data. In this way, teams from both companies can work together seamlessly to enhance their relationship and grow both organizations.

Break Down Communication Barriers Between your Employees

Salesforce Community Portals can also be used within your organization to help your different business teams collaborate. The information shared on the Salesforce Community Portal will assist in improving communication between your employees, and they will be able to grow their skills as everyone starts to share their domain knowledge online. Overall, a Salesforce Community Portal can increase the productivity of a business.

Custom Branding Solutions for your Portal

Another benefit to receive with a Salesforce Community Portal is its customization options, which let you match your portal to your business’s brand. It’s important that all your products and services are branded to match the art direction of your business so that your customers have a seamless experience across all your interactions. With the Salesforce Community Portal, you also get customization options for your pages, templates, and components.

What is a Salesforce Customer Community?

Customer communities are online portals that your business can create with Salesforce. You can use your Salesforce Customer Community to provide your employees, customers, and partners with self-service options related to your business, such as industry articles, access to log support queries with your team, and tools for collaboration. For these reasons, it’s easy to see that Salesforce Customer Communities can be a central hub for sharing vital information and self-service options, which can enhance your customer experiences tremendously.

Log Support Queries
Log Support Queries

Exclusive Salesforce Community Groups

With Community Cloud, you can create Salesforce community groups. They are used in many ways to communicate with customers, employees, and partners. We have a few common use cases for you to check out below if you are interested in starting a group on your Salesforce Community portal.

Support your Customers with Groups

You could create a group for your Salesforce customer support portal. Here, your customers can log into the portal, ask questions plaguing them, browse through answers, and generally interact with your support team or other knowledgeable customers.

24/7 Collaboration on Ventures

A group on Salesforce Community portals can help you share resources and information with your partners so that you can boost your joint projects.

Provide Transparent Communication with Groups

You can create a group for your employees on your Salesforce Community portal. Employee groups help foster communication and make collaborating on work much more manageable. Your workforce will also be able to share current information seamlessly throughout your entire organization, which can help reduce any project delays related to miscommunication.

Share Information Seamlessly

Use your Salesforce Community portal as a space to share best practice tips regarding your products and services. You can then create groups where users can post comments, add documents, share articles, or discuss topics related to your products and services. You can use this data to gauge the sentiment of your users regarding your brand and offerings.

Best Practice Tips
Best Practice Tips

Manage your Events in Style

Create a group on your Salesforce Community portal when you organize events, such as team buildings or conferences. Many event-organizing companies use groups to manage guest registrations, schedules, and discussions among their guests.

Provide Opportunities for Training and Certification

You can use your groups on your Salesforce Community portal to provide training content to your users. And they don’t need to be in the form of articles and blogs. You could offer exciting quizzes or start discussions about where to enroll for specific certifications. Groups dedicated to training your customers, employees, and partners can boost skill development across the community.

Take Control of the Future of your Sales

Businesses collaborating with partners on joint projects can create groups on Salesforce portals to share data such as leads, opportunities, and other sales-related information. With access to the latest updates, sales representatives can close deals faster and resolve customer queries or hesitations. Overall, your sales employees will be more confident in creating tailor-made customer experiences, which drive sales for your business and partners.

FAQ

What is a community portal in Salesforce?

It’s an online platform that allows your customers, employees, and partners to obtain the content you upload. Your users can also engage with other community members in groups and discussion forums.

What is an example of a community portal in Salesforce?

The Trailblazer Community is an example of a Salesforce Community portal.

Why we use the community portal in Salesforce?

It helps to streamline communication between users and encourages them to collaborate on ideas for products and services in your industry.

Make Strategic Business Moves with Salesforce and Titan

Thank you for taking the time to join us as we explore Community Portals and Customer Communities in Salesforce. We hope you found the content enlightening.

If you want a no-code platform that integrates with Salesforce Experience Cloud to offer you custom solutions, get hold of us. Titan has web applications for every page and portal. From landing pages to payment portals, we got you covered. Start building and launching fully responsive web pages in literal minutes.

Like what you hear? Contact us for more information.

We hope to see you soon!

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Disclaimer: The comparisons listed in this article are based on information provided by the companies online and online reviews from users. If you found a mistake, please contact us.

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